Appendix II
Relevant Published Case Studies
Available through Harvard Business Publishing:
1.The Springfield Nor'Easters: Maximizing Revenues in the Minor Leagues
2.Netflix: The Public Relations Box Office Flop
3.Superior Manufacturing Company
4.Catawba Industrial Company
5.Relevant Costs and Revenues
6.Salem Telephone Company
7.Landau Company
8.G. Wilson and Company, Inc.
9.Birch Paper Co.
10.Bridgeton Industries
11.Destin Brass Products Co.
12.Kanthal, Precision Worldwide, Inc.
13.Prestige Telephone Company
14. Wilkerson Company
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