Chapter 1
1. Sathe (1982); Roehl-Anderson and Bragg (2004); Weber et al. (2009).
2. Indjejikian and Matejka (2006).
3. Matthews (2001).
4. Johnson and Kaplan (1987).
5. Shank (2006).
6. See Siegel and Sorensen (1999); Byrne and Pierce (2007).
7. Verhoef and Leeflang (2009).
8. For example R. B. Kester (1928), David R. Anderson (1944), Herbert A. Simon et al. (1954), and Vijay Sathe (1978, 1982).
9. See, for example, Cooper (1996a, 1996b).
10. Sathe (1982), p. 8.
11. IMA (2009).
12. Sathe (1978); Zoni and Merchant (2007); Granlund and Lukka (1998); Roehl-Anderson and Bragg (2004).
13. Merchant and van der Stede (2007); Anthony and Govindarajan (2007); Byrne and Pierce (2007); Granlund and Lukka (1998); Indjejikian and Matejka (2006).
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