Chapter 12

Doing Business in ASEAN

Source: Adapted from Wikipedia 2010a. Retrieved November 5, 2010, from http://en.wikipedia.org/wiki/File:Association_of_Southeast_Asian_Nations_(orthographic_projection).svg

The preceding chapters have thrown light on Association of Southeast Asian Nations’ (ASEAN) tremendous diversity. This is a grouping whose member countries have different histories, ethnic makeup, cultures, political and social systems, and levels of development in economic and trade terms. Singapore and, to a lesser extent, Malaysia are both more advanced in economic development (based on gross domestic product [GDP] per capita) and still ...

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