BUSINESS PLANS DON’T RAISE DOLLARS, PEOPLE DO
Why Connecting Is the Key to Money
Recognize that the harder you work and the better prepared you are, the more luck you might have.
—ED BRADLEY
My palms were sweaty. I had worked so hard to get to this moment. I focused on looking professional and not having a nervous expression on my face, but it was hard to cover up my anticipation.
Was he really going to write the check for $25,000 to help fund my new business? Or was I going to have to go back to square one and try to find funding elsewhere?
Let me back up a second and tell you how I got here.
I was twenty-five years old and had never raised ...
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