Section 1

Layout Fundamentals

The foundation for any successful graphic designer is an understanding of the fundamentals of compositional layout. Throughout a graphic designer’s education and career, the basic tenets of compositional layout are constantly referred to for inspiration, ideas, and as reminders of how they provide the basis for designing memorable and communicative work.

Layout fundamentals, such as measurement and proportion, are the framework for creating clear and meaningful graphic design in the most appropriate and effective manner. These basic tenets and principles provide structure and further enhance meaning in your work. ...

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