TOOL BUSINESS MODEL CANVAS
Created by Alexander Osterwalder
The Business Model Canvas is a great tool to help you understand a business model in a straightforward, structured way. Using this canvas will lead to insights about the customers you serve, what value propositions are offered through what channels, and how your company makes money. You can use the Business Model Canvas to understand your own business model or that of a competitor!
FOCUS
understand your business
45–60 MIN
session
3–5
people per group
The Business Model Canvas was created by Alex Osterwalder and Yves Pigneur. For more information, read their book: Business Model Generation.
Page 117
 |
DOWNLOADDownload the Business Model Canvas from www.designabetterbusiness.com |
CHECKLIST
Rank your business model’s performance ...
Get Design a Better Business now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
