What Do We Want?1
One time when I was consulting, I met with a group of managers talking about some common issues they were having with projects at their company. Complaints included
• no clear agreement on trade-offs;
• misalignment on selection criteria and value measures;
• missing scope or misalignment on project scope; and
• unresolved frame issues.
In this chapter, we’ll discuss one of the most powerful framing tools in the DA toolkit: the objectives hierarchy. Proper use of the objectives hierarchy can really help teams and employees align, understand trade-offs, and understand what the goals are for an endeavor. If the objectives hierarchy is not addressed, the complaints listed above are likely to ...
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