Uncomfortable Goals and Why They Work
As he was getting ready to go to bed, Bob Proctor turned to his wife and said, “Linda, I know I’ve got the right goal.”
“How do you know?” she asked.
“Because it scares me and excites me at the same time.”
When you think about something that you’re looking to create, if you’ve done it before, it’s not really a challenge. Bob uses the example of a guy who wanted to buy another Pontiac automobile.
“So, what’s your goal?” Bob asked.
“To get a new Pontiac.”
“Didn’t you buy one four years ago?”
The fellow shrugged ...
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