If color is so overwhelming why bother? Why not just pick three or four colors that make skin look good and don’t kill the costumes and be done with it? The simple answer is storytelling. Of all the manageable properties of light I believe color is the one that carries the most weight in storytelling.
This is not to say that there are not some designers out there who use the same colors over and over. It is also true that in the earliest days of color medium – back when it was actually made from gelatin – there were only a limited number of colors available. During that time designers had to work with the same handful of colors all the time because they had almost no choice, now the options seem endless. While ...
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