Product Affinity and Clustering of Product Affinities |
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10.1 Motivation of Estimating Product Affinity by Segment
10.2 Estimating Product Affinity Using Purchase Quantities
10.3 Combining Product Affinities by Cluster Segments
10.4 Pros and Cons of Segment Affinity Scores.
10.5 Issues with Clustering Non-normal Quantities
10.6 Approximating a Graph-Theoretic Approach Using a Decision Tree
10.7 Using the Product Affinities for Cross-Sell Programs
10.1 Motivation of Estimating Product Affinity by Segment
We now come to the point in our course of study where we would like to add some new dimensions ...
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