The difference between selling and sold is possession and ownership.
Objectives
After completing this chapter, you will be able to accomplish the following toward the budget process:
1.Identify the budget fundamentals for sales planning.
2.Identify the difference between baseline and objective-driven budgeting and apply both in the budget process.
3.If you are using the Microsoft Excel workbook included with the purchase of this book, prepare your sales plan using the following spreadsheets in the Business Budget Builder Microsoft Excel workbook:
a. Product List spreadsheet
b. Sales Detail spreadsheet
c. Market Expansion spreadsheet.
Foundations for a Successful Sales Forecast
This chapter addresses more than just preparing ...
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