14
SHOOTING AND EDITING FOR THE ENTERPRISE: TECHNICAL CONSIDERATIONS
Introduction
Corporate video departments use a wide range of cameras, from the low-end Flip and Sony bloggie camcorders to the 4 K Red One and Sony Cine Alta. Managers who want to send quick videos to their teams don’t need to schedule a shoot with the video department; they can just look into the lenses of their smart phones or pocket cams and record their messages. On the other side of the spectrum, departments that wish to produce a major presentation that will be projected on a large screen can benefit from the cinema-quality resolution of one of the high-end 2 K or 4 K cameras.
Most corporate productions use equipment that falls between these two extremes. While HD ...
Get Corporate Video Production now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
