Treating Programmers as People
The abstractness of the programming activity calls for an offsetting naturalness in the office environment and rich contacts among coworkers. Highly technical companies offer parklike corporate campuses, organic organizational structures, comfortable offices, and other "high-touch" environmental features to balance the intense, sometimes arid intellectuality of the work itself. The most successful technical companies combine elements of high-tech and high-touch (Naisbitt 1982). This section describes ways in which programmers are more than organic reflections of their silicon alter egos.
How Do Programmers Spend Their ...
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