CHAPTER 1

The Four Behavioral Styles

Behavioral Styles in the Business World

People are different, and those differences, while greatly enriching the never-ending process of personal interaction, also create friction.

Our capabilities and, particularly, how we apply them to deal with different tasks vary greatly from person to person and so do the expectations we have about how others deal (or fail to deal) with such tasks. This is apparent just by looking at daily work routine as it happens in the corporate environment; someone may be at the office and feel frustrated that the person at the other side of the table is just not understanding why ...

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