As an extension of Volumes I and II of this series, this book contains a very detailed elaboration of the Tesla story, in a way that also serves to examine the interaction of technology and economic forces that determine the evolution of the structural profitability of any industry, especially capital-intense industries. The underlying economics are the “five forces” introduced to the management lexicon in the strategic management corpus of research. Here there is a strong emphasis on the interplay among product technology, production and supply chains, and “Wall Street.”
This volume may be likened to a complete case study of Tesla through the time of publication, with the most salient learning points boldfaced and italicized. Many popular ...
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