Business, Marketing, and Management Principles for IT and Engineering

Acknowledgments

I am indebted to a long list of knowledgeable people and organizations for their contributions to the research that made this text feasible. I am also indebted to several senior executives and experts for constructive criticism during the preparation of the manuscript, most particularly to Dr. Heinrich Steinmann and Dr. Nelson Mohler.

Let me take this opportunity to thank John Wyzalek, for suggesting this project, Kyle S. Meyer, Jr. for seeing it all the way to publication, and Papitha Ramesh for the editing work. To Eva-Maria Binder goes the credit for compiling the research results, typing the text, and making the camera-ready artwork and index.