SQ2 What are good practices for composing and publishing social media content?

Social media content refers to any text, image, audio, or video published through a social media platform, such as Facebook, Twitter, Pinterest, or a blog. 7

In business, social media content is most effective when it engages your audience, gives them something of value, makes them trust your company, persuades them to share information with others, and motivates them to return to your site. When social media content is used for marketing, its main goal is to inspire browsers to become customers.

What makes social media content effective? How do you get people ...

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