A Venn diagram for the ACE communication process shows three sets: Analyze, Compose, and Evaluate.
Analyzing helps you plan your message
Purpose, desired outcome, and business result
Audience's and stakeholders' needs
Content needs
Medium choices
Composing implements the persuasive plan
Evaluating helps you review the draft for effectiveness
Have you convincingly shown that a problem or opportunity exists?
Is the proposed solution or plan a good one?
Is the evidence and reasoning sound?
Have you addressed objections and stressed benefits?
Is the information complete, concise, clear, and correct?
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