Strategic and Competitive Considerations
Introduction
In this chapter, our attention is directed toward crucial aspects of firm strategy and competitiveness. We examine the transformative impact of intangible assets on corporate balance sheets, reshaping the fundamental landscape of strategic management. The emergence of intangible assets introduces a notable divergence between industry frontrunners and stragglers, consequently fostering an environment where the winners take it all. Moreover, our exploration extends to scrutinizing the intricate interplay between the ascent of intangible assets, firms’ clustering, and the dynamics of firms’ competitive positioning.
Shift in Strategy and Competitiveness
The rise of intangible capitalism ...
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