Contents - Business Analytics, Volume I [Book]

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Contents

Acknowledgments

Part I Foundations of Business Analytics (BA)

Chapter 1 Business Analytics (BA) at a Glance

Chapter 2 Business Intelligence (BI), Business Analytics (BA), and Data Analytics

Part II Descriptive Analytics

Chapter 3 Data, Data Types, and Descriptive Statistics

Chapter 4 Descriptive Analytics: Data Visualization

Chapter 5 Data Visualization with Big Data

Chapter 6 Basic Analytics Tools: Describing Data Numerically—Concepts and Computer Analysis

Chapter 7 Wrap-up, Cases, and Notes on Implementation

Additional Readings

About the Author

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