NOTES
Introduction
[1] Goodison, Donna. "Branson: U.S. Airlines Need Shaking Up." Boston Herald Business section, February 12, 2009, p. 29.
[2] Rigby, Darrell. "Look Before You Lay Off." Harvard Business Review [http://hbr.org/2002/04/look-before-you-lay-off/ar/1
], April 2002.
[3] Kanter, Rosabeth Moss. "Transforming Giants." Harvard Business School, The Centennial Business Summit, Summit Report, ...
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