10

DEVELOP THE PEOPLE

“Coaching is unlocking people’s potential and helping them learn rather than teaching them”

—JOHN WHITMORE

Principle 8: Coaching Unlocks Potential and Elevates Performance

For his eighth birthday, a boy named Bradley received his first basketball hoop. This gift solidified and nurtured his love of the game. As a freshman in high school, Bradley woke up early each day to practice. His hard work paid off, landing him a spot on the varsity team. Bradley shattered many school records and was eventually named an all-conference player in the state of Indiana. Despite his success in high school, no big-time college programs took notice. Bradley took his talents to a small university named DePauw. Quickly, Bradley earned the role ...

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