Acknowledgements
The idea for this book was inspired by reading Cradle to Cradle (by William McDonough and Michael Braungart) and the Ellen MacArthur Foundation’s Towards a Circular Economy report. The Cradle to Cradle book convinced me that design could be used to make buildings ‘100% good’ rather than just ‘less bad’ and the Ellen MacArthur report made me realise that there is an immediate and compelling argument for implementing a more circular economy.
I’d like to thank Miles Attenborough, David Weight, Andrew Cripps and Ant Wilson from AECOM for their support and encouragement; Richard Hind at UCL for sharing his vast expertise and enthusiasm; and the reviewers, Richard Francis and Charlie Law, for their insightful comments. I’m indebted ...
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