‘Always bear in mind that your own resolution to succeed is more important than any one thing.’
Abraham Lincoln, 16th president of US (1809–1865)
You will have laboured over producing the Plan so far and chances are it could be a reasonably sized document. Congratulations, and here is the bad news, you may be the only person who ever reads it! Read on ...
Goal
Our primary goal has been to convince other readers of the Plan. We’ve lived it, we know what is in the whole thing, and may even be slightly tired of it by now, so why do we need a summary to tell us what is in it? We don’t.
But other people do. And whilst our Business Plan is very important ...
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