Spotlight: FEDEX
Figure 1. The FedEx U.S. English home page.
FedEx delivers more than three million packages daily to more than 200 countries. To effectively serve all its customers in all these countries, FedEx developed 204 country-specific web sites. The sites range in depth from just a few localized pages on the Grenada site to dozens of localized pages on the Brazil site. FedEx also recently introduced the FedEx Global Trade Manager (www.fedex.com/us/international), an impressive collection of international shipping tools and resources (see Figure 2).
Figure 2. The FedEx Global Trade Manager provides international resources and ...
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