Better Business, 5/e

Mini Chapter Chapter 2 Constructing an Effective Business Plan

From the moment you received money for mowing your neighbor’s lawn or ­babysitting your neighbor’s child, you’ve been interested in starting your own business. But where do you begin? Do you purchase business cards? Do you create and distribute flyers? Although these might be good ways to get your business moving, they are not the first things you should do when starting a business. The Small Business Association (SBA) suggests that the first step in starting a business is planning. Writing a business plan is usually the first step in that planning process. A business plan is a written document that details a proposed or existing venture, describing the vision, current status, the ...