CHAPTER THREE
ServiceMASTER
An organization development initiative that transforms healthcare service support cultures, delivers increased patient satisfaction, achieves increased cost savings and efficiencies, and develops a motivated workforce that seeks and finds meaning in daily work through service culture transformation
SERVICE CULTURE TRANSFORMATION THROUGH INTEGRATED SERVICE
Figure 1: ServiceMASTER Integrated Service Structure
Table 1: Integrated Service Program Spectrum
Integrated Service Multiphased Approach
Table 2: Sample from Initial Organization Development Plan
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