SIX

Data and Analytics Tools

THIS CHAPTER WILL TALK ABOUT:

Four categories of business intelligence (BI), and analytics tools.

Factors to consider while deciding on the best tools for your need.

Commonly used tools in each category.

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Fernando has just recently joined StartMatrix, a gaming company, as the Head of Product Development. He asks his team for the product dashboard to quickly understand the dynamics of the business. The team members reluctantly pull a dashboard for him and starts explaining the dynamics of their business, the business model, and more. It is a freemium business model, making most of its money from the whales (the high ...

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