FOURStories about Development
If everyone is thinking alike, then no one is thinking.
—Benjamin Franklin
Jack’s Turn
In lecture courses, claimed a Harvard professor, students “are waiting for you to give ‘the answer.’” There’s a built-in bias against action. What we say with the case method is: “Look, I know you don’t have enough information—but given the information you do have, what are you going to do?”42
“Okay, Jack, here you are, the CEO, at Mammoth Inc. What should the company do now?” The professor and 87 of Jack’s classmates anxiously await his reply to the “cold call”—designed to ensure that students have prepared the case. Jack did; ...
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