Ingredient 67.Make It Accessible
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Let people experience it how they want.

“There is a single light of science, and to brighten it anywhere is to brighten it everywhere.” —Isaac Asimov, author and professor of biochemistry

The Problem

Most companies do not understand how, when, and where customers engage, which leads to experiences that are fragmented, unusable, and inconsistent.

The Solution

Make your products and services available to as many people as possible without sacrificing quality.

  • Comply. Understand and meet guideline recommendations to reach the maximum number of customers possible. Organizations like the W3C define global guidelines that ...

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