Data vs creativity: The last battleground?
David Boyle argues for a negotiated settlement in the war between data and creative, and he shows how long-term and mutually beneficial peace can work.
![Blakeley Battleground plan](https://www.oreilly.com/content/wp-content/uploads/sites/2/2020/01/battleground-crop-b2c2bb6c72b9df0783260f125ccc5a27.jpg)
David Boyle argues for a negotiated settlement in the war between data and creative, and he shows how long-term and mutually beneficial peace can work.