How to write a sound hypothesis when conducting user research

Cindy Alvarez outlines the components of a hypothesis and shares examples of successful and unsuccessful hypotheses.

By Cindy Alvarez
May 18, 2017
Make an educated guess. Make an educated guess. (source: Quinn Dombrowski on Flickr)

This is an excerpt from Cindy Alvarez’s Learning Path: User Research Skills for Product Teams. Visit Safari to view the complete Learning Path.

Related:

Learn faster. Dig deeper. See farther.

Join the O'Reilly online learning platform. Get a free trial today and find answers on the fly, or master something new and useful.

Learn more
Post topics: Design
Share: