Tools of Change for Publishing – Insight, Events, Resources

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Agency vs. Wholesale Model: Which One Is Best?

Presented by Don Linn, Joe Wikert
Date: Thursday, Jun 28 at

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TOC Frankfurt – October 9, 2012

MiniTOC Vancouver – October 20, 2012

TOC New York – February 12-14, 2013

News & Commentary

Four short links: 14 May 2012

By Nat Torkington
May 14, 2012

Shiri = Japanese Robotic Ass (YouTube) -- I couldn't watch after 2m30s or so when he starts slapping the robot ass. I never imagined a butt as UI. I eagerly await the hobbyist version, the Arduino Ass Shield. (via Ed Yong) Facebook Tests 'Pay to Promote' Tool (BBC) -- pay to raise prominence of your message, feature being tested...

Publishing News: Another publisher ends its app fling

Publishing News: Another publisher ends its app fling

By Jenn Webb
May 11, 2012

The publisher of MIT's Technology Review talks apps and HTML5, RWW's Antone Gonsalves reviews B&N's chances of survival, and Amazon hires Sara Nelson.

Top Stories: May 7-11, 2012

Top Stories: May 7-11, 2012

By Mac Slocum
May 11, 2012

This week on O'Reilly: We learned how the Velocity Conference site got a big makeover thanks to Velocity practices, Liliana Bounegru offered a brief history of data journalism, and Joe Wikert explained how booksellers can reinvent themselves.

Visualization of the Week: Avengers Assemble

Visualization of the Week: Avengers Assemble

By Audrey Watters
May 11, 2012

In this week's visualization, The New York Times' data artist Jer Thorp visualizes the appearances of "The Avengers" in the comic book series.

The reinvention of the bookseller

The reinvention of the bookseller

By Joe Wikert
May 10, 2012

Once booksellers accept the reality they can no longer just sell books, they can begin evolving into something dynamic and unique.

Think of it like a political campaign: Baratunde Thurston's book marketing

Think of it like a political campaign: Baratunde Thurston's book marketing

By Sarah Milstein
May 8, 2012

Make it easy for people to help you — that's a simple but oft-overlooked concept that author Baratunde Thurston says is essential to book marketing. He shares additional marketing tips and tools in this interview.

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