
Date: Feb 17 1999
From: Mark Gordon
To: Frankly Speaking
Subject: Weak Product Line?
Frank,
Where do you think your product line is weak? To be somewhat
(only slightly) more precise: In which areas would you like
somewhat obsolete material updated? I'm somewhat less
concerned with the absence of O'Reilly titles in areas that
O'Reilly has never covered than I am with the fact that certain
topics haven't been updated in some time (though I continue to
be impressed with O'Reilly titles in newly emerging areas of
the field). I'm thinking especially of the X programming and
reference manuals. Normally Tim can say that he's had difficulty
getting authors to update their work, or words to that effect.
One twist in this area is that Tim co-authored some of these books.
I understand he's busy. Mostly I was hoping for a rundown of
titles (or more general subjects) that have not been updated in
some time that we would like to see. Honestly, I anxiously await
the arrival of new titles on the web site, and I was hoping to
goad a few more out of him.
-Mark Gordon
Mark:
What a dangerous question! Weak product lines, indeed!
Late at night, in the privacy of my home, while my family sleeps peacefully
unawares, I make lists of weak areas for us. I define them differently each
time: areas where we don't publish and ought to; topics for which we've
signed many different authors but never got a completed book; areas where
we have conspicuous and obvious gaps in an otherwise admirable program.
Mostly, though, I use the definition you suggest: books that need to be
updated and haven't been. I furrow my brow for some minutes; then I rip up
the list, feed it to the dog, and go back to bed.
Many of the books on my list are from our
Unix and
sys-admin lines. These
books tend to be older and their authors or editors have moved to new jobs.
(In many cases, Tim or Dale Dougherty was the original editor in these
lines.) Now that Linux and FreeBSD have become popular, and Unix servers
have extended their dominance, these books, however old, are again in
demand. We've updated a bunch of them
(Unix Power Tools,
Learning the vi
Editor,
TCP/IP,
and DNS and Bind,
for example) but there are many more we
need to do. Look soon for a revised
Unix in a Nutshell.
There are other lines just about to be out of date. Java 1.2 recently
became Java 2, and our many Java books will need to be updated to reflect
these changes. (With Java's new features, we need to publish new books as
well.) I mentioned in an earlier column that our
Java Power
Reference product covers Java 2 in a quick-reference, easily
searchable format; but
all our books will soon need to reflect the Java 2 technology.
Windows looms on the horizon. With Windows 2000 on the way, we know that
we're going to have to revise both our Windows books and our NT books. In
typical O'Reilly fashion, we're still working on Windows 98; but we know
that 2000 is around the corner, and we're starting to prepare for it.
We're about to hire a revisions editor to start to get this process under
control. Most editors are like semi-conductors and move only in the
direction of new technology, never back. We'd like to have someone care for
our older books; we have evidence that readers like them, after all, while
a new book is always a pig in a poke.
Frank Willison
Editor-in-Chief
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