O'Reilly
November 8, 2006

Web 2.0 Pioneers Join Forces to Help the Enterprise Grasp the Web 2.0 Opportunity

Practical Training and Consulting Services Offer a Jumpstart into the Web 2.0 Era

Web 2.0 Summit, San Francisco, CA--Web 2.0 pioneers Hinchcliffe & Company and O?Reilly Media, Inc. today announced a strategic partnership to deliver the power of Web 2.0 to forward-thinking corporate executives, inspired entrepreneurs, and leading-edge developers. The two industry leaders are working together to deliver premier educational and consulting services to businesses worldwide. The centerpiece of their offering is a series of hands-on workshops on applying Web 2.0 to the specific business challenges companies face, featuring customized sessions for management, sales and marketing staff, and developers.

At a time when many businesses are recognizing that they must embrace the power of Web 2.0 or be at a competitive disadvantage, O'Reilly and Hinchcliffe offer visionary yet practical help for businesses seeking to transform and maximize their business models, products, and services.

Hinchcliffe & Company is an Alexandria, Virginia based global leader in high-end consulting on Web 2.0 transformation and Enterprise 2.0. It also provides world class training and educational seminars under the aegis of Web 2.0 University, which includes such offerings as Web 2.0 Bootcamp, Ajax Bootcamp, and Enterprise 2.0 Academy. It is headed by renowned Web 2.0 pioneer Dion Hinchcliffe who has led the industry in evolving thinking around Web 2.0. He writes for ZDNet and the SOA Web Services Journal and edits the highly touted Web 2.0 Journal and internationally respected AjaxWorld Magazine.

O?Reilly Media, Inc. coined the term ?Web 2.0? and is recognized worldwide as a leader in defining and energizing the next generation of web development. Long the information source for serious technologists, O?Reilly now delivers the knowledge of "alpha geeks" to business users in print, in person, and online. O?Reilly co-produces the Web 2.0 Summit and Web 2.0 Expo.

Combining O?Reilly's services to corporations and the developer community with Hinchcliffe & Company?s education and training services, the Hinchcliffe/O?Reilly strategic partnership is an unmatched provider of Web 2.0 information, education, and training.

Dion Hinchcliffe, CEO of Hinchcliffe & Co. expressed his enthusiasm for the new alliance: ?We?re thrilled to work with O?Reilly Media to deliver the very best education and consulting services to the rapidly emerging Web 2.0 community. O?Reilly Media has been in the forefront of identifying and describing the Web 2.0 phenomenon. Coupled with our success in raising the level of knowledge about the Web?s next generation, this new strategic partnership is uniquely positioned to help organizations around the world transform their business models, products, and services to dominate the 21st century."

Denise Kalos, VP, Corporate Solutions at O'Reilly, concurs, "This new partnership with Hinchcliffe & Company is a great strategic fit with O'Reilly's Corporate Solutions offerings. Hinchcliffe has a deep understanding of Web 2.0 and extensive experience in helping businesses grasp the opportunities it presents. As the implications of Web 2.0 continue to expand outside the technology sector, the solutions we've jointly offering will give corporations a crucial edge in pursuing the Web 2.0 opportunity. We're excited to be working with Hinchcliffe to deliver these solutions."

Hinchcliffe & Company on the Web at www.hinchcliffeandco.com. O?Reilly Media on the Web at www.oreilly.com.

About O'Reilly

O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.

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