Description
Online communities offer a wide range of opportunities today, whether you're supporting a cause, marketing a product or service, or developing open source software. In The Art of Community, you'll learn about the broad range of talents required to recruit, motivate, and manage community members. The book takes you through the stages of community, and covers topics ranging from software tools to conflict resolution skills.
Full Description
Table of Contents
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Chapter 1 The Art of Community
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Collaboration-Driven Ethos
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The Essence of Community
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The Basis of Communication
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Unwrapping Opportunity
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A Community Manager: Becoming the Community
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Moving Forward
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Chapter 2 Planning Your Community
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Planning for Success
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Teams: The Building Blocks of Belonging
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Designing Your Community
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Filling Out the Plan
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Pulling Together the Threads
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Documenting Your Strategy
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Wrapping Up
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Chapter 3 Communicating Clearly
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He Said, She Said
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Building Your Communication Channels
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Leading by Example
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Summary
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Chapter 4 Processes: Simple Is Sustainable
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Eyes on the Prize
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Building Great Processes
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Assessing Needs
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Getting Buy-In for Your Processes
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Process Reassessment
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Moving On
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Chapter 5 Supporting Workflow with Tools
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Understanding Your Workflow
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Building Great Infrastructure
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Avoiding Resource Fetishism
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Technical Considerations
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Building and Maintaining Transparency
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Regular Workflow Assessment
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Moving On
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Chapter 6 Building Buzz
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Mindshare
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The Building Blocks of Buzz
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Setting Up Your Base
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The Buzz Cycle
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Buzz Targets
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Building Alliances
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Summary
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Chapter 7 Measuring Community
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Community Self-Reflection
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The Foundations of Feedback
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Hooks ’n’ Data
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Anonymity and Privacy
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Moving On
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Chapter 8 Governance
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Accountability
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Governance Does Not Suck
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Governance and Community
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The Case for Governance
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Learning from the Leaders
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Setting Up a Community Council
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Ubuntu Governance Example
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Expanding Governance
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Summary
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Chapter 9 Handling Conflict
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The Nature of the Beast
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The Calm Before the Storm
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The Conflict Resolution Process
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Dealing with Burnout
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Summary
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Chapter 10 Creating and Running Events
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Building Family Values
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Events
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Getting Organized
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Organizing Physical Events
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Getting Sponsorship
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Organizing Online Events
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Summary
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Chapter 11 Hiring a Community Manager
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Why Community Building Has Become a Big Business
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The Role of a Community Manager in the Corporation
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Managing Your Community Manager
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Summary
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End of Part One
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Colophon
Product Details
- Title:
- The Art of Community
- By:
- Jono Bacon
- Publisher:
- O'Reilly Media
- Formats:
-
- Ebook
- Safari Books Online
- Print Release:
- August 2009
- Ebook Release:
- August 2009
- Pages:
- 400
- Print ISBN:
- 978-0-596-15671-8
- | ISBN 10:
- 0-596-15671-5
- Ebook ISBN:
- 978-0-596-80575-3
- | ISBN 10:
- 0-596-80575-6
Customer Reviews
Colophon
The cover image is a stock photo from Jupiter Images. The cover fonts are Akzidenz Grotesk and Orator. This book was authored on Ubuntu with OpenOffice.org, converted to DocBook XML 4.4, and typeset to PDF via XSL-FO. The text font is Adobe's Meridien; the heading font is ITC Bailey.
