1. What Are Social Patterns?

   1. Chapter 1 Mommy, What's a Social User Experience Pattern?

      1. A Little Social Backstory...
      2. What Do We Mean by Principle, Best Practice, and Patterns?
      3. So, That's All the Little Parts: Now What?
      4. Further Reading

   2. Chapter 2 Social to the Core

      1. Deliberately Leave Things Incomplete
      2. Palimpsest
      3. Social but Not Social Only
      4. Talk Like a Person!
      5. Conversation
      6. Self-Deprecating Error Message
      7. Ask Questions
      8. Your Versus My
      9. No Joking Around
      10. Don't Break Email!
      11. Be Open
      12. Learn from Games
      13. Cargo Cult Anti-Pattern
      14. Respect the Ethical Dimension
      15. Further Reading

2. I Am Somebody

   1. Chapter 3 You're Invited!

      1. Engagement
      2. Sign-up or Registration
      3. Sign In
      4. Sign-In Continuity
      5. Sign Out
      6. Invitations
      7. Receive Invitation
      8. Send Invitation
      9. The Password Anti-Pattern
      10. Authorize
      11. Private Beta
      12. Welcome Area
      13. Reengagement
      14. Further Reading

   2. Chapter 4 Where's the Rest of Me?

      1. Identity
      2. Profile
      3. Testimonials (or Personal Recommendations)
      4. Personal Dashboard
      5. Reflectors
      6. Identity Cards or Contact Cards
      7. Attribution
      8. Avatars
      9. Further Reading

   3. Chapter 5 We Are Here! We Are Here! We Are Here!

      1. A Brief History of Online Presence
      2. Presence Actions and Facets
      3. Availability
      4. Buddy List
      5. Activity Streams
      6. Microblogging
      7. Updates
      8. Updates Opt-in Disclosure
      9. Keep Company
      10. Further Reading

   4. Chapter 6 Would You Buy a Used Car from This Person?

      1. Reputation Influences Behavior
      2. Competitive Spectrum
      3. Levels
      4. Named Levels
      5. Numbered Levels
      6. Labels
      7. Awards
      8. Collectible Achievements
      9. Peer-to-Peer Awards
      10. Rankings
      11. Point
      12. Leaderboard
      13. Top X
      14. Tools for Monitoring Reputation
      15. Friend Ranking
      16. Further Reading

3. Objects of My Desire

   1. Chapter 7 Hunters Gather

      1. Collecting
      2. Saving
      3. Favorites
      4. Displaying
      5. Add/Subscribe
      6. Tagging
      7. Find with Tags
      8. Tag Cloud
      9. Further Reading

   2. Chapter 8 Share and Share Alike

      1. Organic "Word of Mouth"
      2. Tools for Sharing
      3. Bookmarklet
      4. Send/Share Widget
      5. Private Sharing
      6. Send This
      7. Casual Privacy
      8. Share Application
      9. Give Gift
      10. Public Sharing
      11. Share This
      12. Embedding
      13. Further Reading

   3. Chapter 9 The Megalophone

      1. Broadcasting
      2. Blogs: Presentation
      3. Blogs: Ownership
      4. Microblogging
      5. Publishing
      6. Lifecycle
      7. Terms of Service
      8. Further Reading

   4. Chapter 10 Long-Time Listener, First-Time Caller

      1. Soliciting Feedback
      2. Vote to Promote
      3. Thumbs Up/Down Ratings
      4. Ratings (Stars or 1–5)
      5. Comments
      6. Reviews
      7. Soliciting Feedback
      8. Further Reading

   5. Chapter 11 Watson, Come Quick!

      1. Synchronous Versus Asynchronous Communication
      2. Sign In to Participate
      3. Communicating
      4. Forums
      5. Public Conversation
      6. Private Conversation
      7. Group Conversation
      8. Arguments
      9. Further Reading

   6. Chapter 12 Barnraising

      1. Collaboration
      2. Manage Project
      3. Voting
      4. Collaborative Editing
      5. Edit This Page
      6. The Wiki Way
      7. Crowdsourcing
      8. Further Reading

   7. Chapter 13 Social Media Junkies Unite!

      1. Keeping Up
      2. Tuning In
      3. Following
      4. Filtering
      5. Recommendations
      6. Social Search
      7. Real-Time Search
      8. Conversational Search
      9. Pivoting
      10. Further Reading

4. A Beautiful Day in the Neighborhood

   1. Chapter 14 One of Us, One of Us

      1. Relationships
      2. Find People
      3. Adding Friends
      4. Circles of Connections
      5. Publicize Relationships
      6. Unfriending
      7. The Ex-Boyfriend Anti-Pattern
      8. Groups
      9. Further Reading

   2. Chapter 15 Good Cop, Bad Cop

      1. Community Management
      2. Collective Governance
      3. Group Moderation
      4. Collaborative Filtering
      5. Report Abuse
      6. What's the Story?
      7. Further Reading

   3. Chapter 16 Where in the World?

      1. The Local Connection
      2. Being Local
      3. Face-to-Face Meeting
      4. Party
      5. Calendaring
      6. Reminding
      7. Geo-Tagging
      8. Geo-Mapping
      9. Neighborhood
      10. Mobile and Location
      11. Further Reading

5. But Wait...There's More!

   1. Chapter 17 Open for Business

      1. Play Well with Others
      2. Opening Out
      3. Badging
      4. Open Standards (Semantics and Microformats)
      5. Opening In
      6. Import
      7. Hosted Modules
      8. Going Both Ways
      9. Open APIs
      10. Honest Broker
      11. Further Reading

   2. Chapter 18 Other Contexts

      1. Thinking Mobile
      2. Inside the Enterprise
      3. What's Age Got to Do with It?
      4. For the Win
      5. Further Reading

1. Epilogue

   1. And in the End...

2. Colophon

The image on the cover of Designing Social Interfaces is a king bird of paradise (Cicinnurus regius). Members of the Paradisaeidae family, these small passerine birds can be found on the New Guinea mainland and on the surrounding islands of Aru, Missol, Salawati, and Yapen. They inhabit lowland rainforests and build their nests in tree cavities. Their diet consists of fruit and insects.

The smallest and most vividly colored of the birds of paradise, the king bird of paradise has been called a "living gem." Males are a brilliant red with a white underside, a green band across the chest, and a black spot above each eye. They are further distinguished by two long, wirelike tailfeather shafts tipped with a swirl of emerald-green feathers. By contrast, females are a subdued shade of olive or brown with a buff-colored chest. Both sexes have blue legs and feet and are on average six to seven inches long (not including the males' tailfeathers, which can be as long as their bodies).

The colorful feathers of birds of paradise were popular in women's fashion over a century ago, and in fact, their population was almost decimated in the late 1800s due to the practice of using the feathers to decorate women's hats. As many as 50,000 skins were exported each year until the 1920s, when exportation of the birds out of New Guinea was prohibited. Although the skins and feathers of male king birds of paradise are still sometimes used by native New Guineans in their dress and rituals, the species is abundant and no longer at risk of extinction.